Samantha Wortman

GPT-2 flipped a switch for me in 2019. What started as a data journalism project analyzing presidential speeches became a career-defining focus on how AI reshapes the way organizations tell stories, compete, and go-to-market.

Since then I've built and led AI-first product and content marketing functions through hypergrowth — across startup, enterprise, and agency environments — designing the operating systems behind category-defining platform stories that actually move revenue.

The work right now is at Striim — the data streaming platform for enterprise AI — leading GTM strategy and an AI-first PMM team serving enterprises across financial services, healthcare, government, and beyond. I make technically sophisticated platforms impossible to ignore, translating infrastructure depth into narratives that land at the executive level and move deals.

AI is the operating system of modern marketing. My goal is to build teams as intelligent and innovative as the technologies they bring to market.